All case studies

ELYN Group

From emails and Excel to a custom CRM

3 mo.
To launch
130+
CRM users
250h
Saved/month
10K+
Visits/month
Skupina ELYN

About the client

Skupina ELYN is an energy company from České Budějovice that supplies electricity and gas to households and businesses. In addition to energy supply, they offer installations of photovoltaics, heat pumps, and charging stations. Their philosophy is maximum simplicity and online access to all services.

Challenge

ELYN needed a complete digital transformation. The original website was outdated and wasn't fulfilling its purpose — it lacked a savings calculator, integration with internal systems, and conversion optimization.

"Online contracting" existed only formally — a few static products without the ability to dynamically calculate prices based on actual customer consumption. Protocols, automatic document generation, and electronic signing were missing.

Internally, everything was handled manually. Sales reps created price quotes in Excel, copied data, calculated prices. Contracts were printed, signed, and scanned. No unified system for managing customers, contracts, and price lists existed.

Our solution

We promised to launch the new website in 3.5 weeks — and we delivered. Immediately after, we started building an ecosystem of three connected systems.

The goal was to create a complete digital infrastructure that connects public presentation with internal processes. Customers can handle everything online, sales reps have tools for efficient work, and management has an overview of everything in one place.

01

Public website

Modern presentation with a savings calculator that guides visitors to a non-binding offer. Optimized for mobile and search engines.

elyn.cz
02

Online Contracting

Self-service tool where customers can review the offer, check conditions, and electronically sign the contract.

dokumenty.elyn.cz
03

Internal CRM

Complete customer management, automatic generation of price quotes, contract records, price list management, and conversion tracking.

ELYN Web

System integration

The customer fills out the calculator on the website and the system automatically calculates prices based on entered values. If satisfied, they can complete the contract themselves in 5 minutes via online contracting and switch to ELYN. No calling, no waiting, no paperwork.

On the other side, sales reps and call center can easily generate price quotes in the CRM based on entered data and send them to customers. The CRM built on Laravel (PHP) covers the complete company agenda — from customer management through automatic quote generation to recording all contracts.

From the website brief, a long-term partnership emerged. We continue to develop the system to this day and communicate through a dedicated Slack channel.

Importantly, the customer has no vendor lock-in with us. Everything we use is open source — Laravel, Next.js, MySQL. The client has full control over their code and data.

Website elyn.cz

Modern service presentation with an interactive savings calculator. Customers can calculate how much they'll save by switching to ELYN and proceed directly to online contract signing.

Savings calculatorContact formsBlog & newsCustomer reviews

Online Contracting

Complete process for signing electricity or gas contracts from the comfort of home. The customer goes through the steps, fills in details, uploads their invoice, and electronically signs the contract. No paperwork, no in-person visits.

Step-by-step guideInvoice uploadElectronic signatureAutomatic validation

Internal CRM

Central system for sales reps, call center, and back-office. Customer management, automatic quote generation, contract records, and web conversion tracking.

Customer managementQuote generationPricing & productsStatistics & reports

User management

5,000+ customers

Complete customer records with contract and contact history.

Online contracting

1,900+ contracts/month

Automated contract generation and signing.

Price calculator

4,000+ calculations

Automatic quote calculation based on consumption.

Price quotes

Seconds instead of minutes

Automatic PDF quote generation.

Price list management

Centralized management

Unified pricing across all websites and systems.

Communication

Newsletter & notifications

Bulk emails and automatic notifications.

Web forms

5,500+ contacts

Lead collection from web forms.

Other features

Blog, FAQ, Glossaries

Complete content management and knowledge base.

Key features

Automatic quotes

Price quotes based on consumption in seconds

E-signing

Electronic signatures without printing and scanning

Self-service 24/7

Customers can contract anytime on their own

Central price lists

Unified price management for all channels

Savings calculator

Interactive tool on website connected to CRM

Conversion tracking

UTM parameters, Google, Meta attribution

Electricity purchase

Records of surpluses and purchases from photovoltaics

Document archive

Protocols, amendments, and contracts in one place

Blog & newsletter

Communication tools for customers

Knowledge base

Internal dictionaries and FAQ for employees

24/7 Monitoring

Automatic availability and performance monitoring

Responsive design

Optimized for mobile and tablets

Who uses the system

100+
External partners
Sellers and intermediaries
30+
Internal employees
Sales reps, back office, management
10+
Call center operators
Closing contracts over the phone
1000+
Customers monthly
Self-service contracting

Results

From 15–30 minutes to seconds.

What used to take 15-30 minutes of manual work is now handled by the system automatically. Sales reps can focus on customers instead of paperwork.

10,000+ visits/monthThousands of quotes/monthHundreds of contracts/month250h saved/month

Timeline

July 2023
First contact
September 2023
New website launch
3.5 weeks from brief
October 2023
CRM and Online Contracting development
November 2023
Complete ecosystem launch
December 2023 - Today
Continuous development and support

Tech Stack

LaravelLaravel
Next.js
React
FILFilament
SQLMySQL
RedisRedis

Integrations

Slack
Internal communication and notifications
Sentry
Error and performance monitoring
Ecomail
Email marketing and newsletters
Smartlook
User session recordings
Clarity
Heatmaps and behavior analysis
Smartsupp
Live chat for customers

Testimonial

For a long time, we searched in vain for a reliable programmer until we found Sebastian from COVO. He meets deadlines, keeps agreements, and can program even the impossible. From the website brief grew a years-long partnership that now includes apps, contracts, and a complete CRM.
Tomáš Zdychynec, MBA
Tomáš Zdychynec, MBA
CEO, Skupina ELYN

Let's get started

Let's create something unique together. Email or call us and we'll set things in motion.

We design and develop custom systems that connect your website, internal processes, and customer communication into one whole. From first contact to contract signature — online, automatic, without paperwork.

manuelli@covo.cz
+420 607 321 000
Free consultation